JD.com Reveals Big Partnerships With 4 U.S. Tech Companies
JD.com (NASDAQ: JD), the biggest direct retailer in China, recently announced new partnerships with four American tech companies: PC maker HP(NYSE: HPQ), software giant Microsoft (NASDAQ: MSFT), DRAM module maker Kingston, and hard drive maker Western Digital(NASDAQ: WDC). HP has used this C2M approach to sell its OMEN gaming PCs on JD.com since 2015, and it recently named JD as its "best worldwide partner" for the OMEN brand. JD also noted that it had been "partnering closely" with Microsoft in smart retail experiences in recent years, and that it used its sensors and software to power its brick-and-mortar JD Retail Experience shops in Wuhan, Suzhou, and Meizhou. Kingston is privately held, so it doesn't regularly disclose its annual revenue. However, Trendforce estimates that it generated $11.95 billion in DRAM revenue in 2018 -- so its deal with JD could generate a low single-digit percentage of the division's total sales.