You can try on the latest Adidas sneaker drop on Snapchat
Adidas is dropping its all new Ultraboost 19 running shoes later this week, but you won't have to wait in line to get a look at them. Sneakerheads will be able to use the Snapchat lens to see exactly how the shoes will look laced up on their feet before they are officially available on December 15th. According to Adidas, the AR preview will be the first time Snapchat has partnered with a sneaker brand to let users try on a product through a lens. You'll get to watch a brief unboxing before being presented with the option to learn more about the shoes or try them on.