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LON100:ITV, Apr 25, 02:37 UTC

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Thursday, April 18


Social Chatter

Saturday, April 06


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ITV PLC (LON100:ITV) social chatter is higher than usual

ITV
ITV shows repeat of Grand National starting at second fence to avoid having to show Up For Review dying with its legs flailing in the air at the first. Cowardice. Show what happened. Third horse to die at Aintree this year.

Thursday, April 04


Social Chatter

ITV PLC (LON100:ITV) social chatter is higher than usual

ITV
Imagine if Hamas had killed 11 Israeli children in the first 3 months of 2019. It would be all over BBC News, ITV News & the rest of the 'MSM'. Front-page photos of the victims, interviews with grieving parents, politicians asked what should be done to prevent any more bloodshed. https://t.co/wyuup0POcW
News

Addressable advertising platform for ITV Hub

ITV

UK commercial PSB ITV has signed an exclusive UK and Ireland licensing agreement with digital advertising technology company Amobee for end-to-end programmatic buying and selling of premium video inventory on ITV’s premium VoD service, the ITV Hub. This will enable ITV to launch a new, fully-programmatic, premium advanced advertising platform, built using Amobee’s advertising technology which allows advertisers complete control over the purchasing of their campaigns across the ITV Hub. “It accelerates the strategic development of our VoD advertising capabilities and provides a technology platform that will enable ITV to create an industry standard for VoD to match the established system for linear advertising.”. “This brings the functionality that’s previously only been available on large social platforms to the ITV Hub – offering addressable, targeted advertising around premium content,” added Kelly Williams, Managing Director, Commercial, ITV.

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Tuesday, April 02


News

ITV and Google Cloud partner to fortify streaming capabilities

ITV GOOGL +1 more ITV GOOGL GOOG

The broadcaster’s CROCUS tool allows it to track massive audience behaviour in real-time. TV has created an analytics tool with Google Cloud Platform (GCP) called CROCUS which provides real-time feedback on live audiences comprising of millions of people - something that previously took anywhere between ten minutes to over a day. Because ITV experienced its biggest ever audience in the summer of 2018, in some cases breaking the 27 million mark, getting quick feedback on audience viewing habits was critical to keeping the audience levels that high but it was made difficult with its previous analytics tool. The CROCUS tool was created and implemented within three months while "at other major broadcasters, switching analytics tools is taking more than a year" explained Andy Burnett, director of direct to consumer technology and operations at ITV. Citing England's semi-final in the World Cup with Croatia, Simon Forman, head of behavioural data engineering at ITV said that it had one million viewers watching the match from ITV hub which was many more times than previously recorded for a live broadcast. Forman said that ITV's analysts were hesitant to make the switch.

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Monday, March 25


News

PM May told Brexiteers she'll quit if they vote for her deal - ITV

ITV

PM May told Brexiteers she'll quit if they vote for her deal - ITV. (Reuters) - British Prime Minister Theresa May told Brexit-supporting lawmakers on Sunday that she would quit if they voted for her twice-defeated European Union divorce deal, ITV news said. "I am reliably told that Theresa May told Boris Johnson, Iain Duncan Smith, Steve Baker, Jacob Rees-Mogg, David Davis et al at Chequers that she will quit if they vote for her deal, including the backstop they hate," ITV political editor Robert Peston wrote. "But she gave no specifics. So there is not a lot of trust she would actually quit," Peston wrote.

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  • World
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Friday, March 22


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The ITV share price is a FTSE 100 dividend stock I’d buy for my ISA right now

ITV

The ITV share price is a FTSE 100 dividend stock I’d buy for my ISA right now. Alongside another income stock that released results on Friday, it could be worth buying within an ISA at the present time. With Henry Boot having a dividend yield of 3.8%, it could offer income investing appeal. Improving prospects. As mentioned, the outlook for ITV continues to be uncertain. As a highly cyclical company, it is arguably more reliant on the wider economy’s performance than is the case for some of its FTSE 100 peers.

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Wednesday, March 20


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ITV PLC (LON100:ITV) social chatter is higher than usual

ITV
@PaulBrandITV "He's not a party leader"! Total absence of self-awareness there. Shares a platform with despots and terrorists from around the world, wouldn't share a platform with Cameron and Brown in the referendum, now won't even share a meeting with Umunna.
Social Chatter

ITV PLC (LON100:ITV) social chatter is higher than usual

ITV
Love Island statement in full as ITV bosses announce major aftercare shake-up https://t.co/dAUaowRpKb https://t.co/UEpfg0HtjI

Tuesday, March 19


Social Chatter

ITV PLC (LON100:ITV) social chatter is higher than usual

ITV
'This is the greatest failure of our Parliamentary and government system that any of us alive have witnessed.' Watch ITV News Political Editor Robert @Peston's scathing assessment of the current Brexit situation https://t.co/XyBNxLXi6N https://t.co/SuhbWF2KkV