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Google Is a Big Winner in Amex's New Business Gold Card

The financial services giant is expanding the number of categories offering what will now be four Membership Rewards points for usage, but the welcome offer for new applicants is a free year of ZipRecruiter Standard as well as a year of Alphabet's (NASDAQ: GOOG)(NASDAQ: GOOGL) Google G Suite Basic for up to three users. ZipRecruiter Standard is an online job-board subscription that costs businesses $249 a month, making the refreshed charge card a no-brainer for companies already leaning on the platform to fill their hiring needs. Google parent Alphabet is also publicly traded, so unlike the privately held ZipRecruiter, it's the one that investors could cash in on as a major beneficiary of the American Express update. Google parent Alphabet is hoping to change that, making this partnership with American Express a winner. Sole proprietors and small business owners angling for the midtier American Express business card will be tempted to take Amex up on the deal to kick G Suite's tires.

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