My March story saying Facebook faced an unexpected battlefield over privacy, my warnings that the attention economy was peaking and that Facebook was facing a perfect storm of criticism were followed by a rally that took the shares as high as $217 in July. By Christmas, of course, Mark Zuckerberg fans had coal in their stockings, as the shares fell to a low of $124. Elite opinion followed, and users were offered detailed instructions about how to leave the service, even how to permanently delete Facebook data. But it’s not that easy as I learned at my neighborhood Christmas party. It’s a lot easier to set up your group to communicate on Facebook than to build even a simple Web site. Even though they know Facebook is scraping and re-selling their data, the editor of my favorite local news site still does his personal updates on Facebook.
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Jan 18, 2019